All posts tagged: growth

reema sathe

Facing career stagnancy? Draw your evolution chart with me!

We have heard this many times and experienced it atleast once in our lifetime. Yet, when we come across it we feel as if we are drowning in deep dark waters with no hope to see the surface. I am talking about the “Stuck-In-my-Career” syndrome. It is almost like a vicious cycle; comes after a fixed time. For some it leads to climbing to the next position, job in a new organization or a complete 180 degree shift in career. In each case there almost always is a sight of growth. For me this situation arrived a few months back. It looked never ending. I am still not out of it, but I am confident that I will sail through. During those dark days of constant anxiety and nervousness about the future I did every possible thing. Spoke to friends, cried, had sleepless nights, cursed my destiny etc. Finally one Sunday morning while scribbling on a paper, I came up with a sketch. A sketch that completely changed my thinking. This sketch made me realize …

I feel scared

  How many times in our lives would we have told ourselves – “I feel scared” I guess a plenty times, esp. when we would have decided to take the path or make that decision which we know will not be socially approved or would attract a lot of attention with whispering voices and widened eyes. Yes, all the above is scary, but only until you visualize it in your head. Once you decide that this is it, this is what I will do with my life, things become easier. You gain strength and peace to ignore or answer the slurring tongues. I always fight in my head thinking – “Why the hell does anyone in this world care what I want to do with my life?” And then I realize that it is just a futile exercise. You cannot change the world, but you can change yourself. We feel scared not because we want to follow our hearts but because we are scared to face the side effects of it. It’s like experiencing the …

Top 5 lessons i have learnt as a Marketer

  I have selected my opening lines to any conversation – “Hi! I am a Marketer. I am neither a magician nor puny”. There does exist two extremes where my species (fellow marketers) fall. I will write more on this some other day, but this post is all about the best 5 lessons i have learnt as a Marketer of a growing business: Do not be overwhelmed – When you are a part of a growing business you would find multiple avenues to show your prowess or experiment. You would be swimming in the sea of opportunities. BEWARE! Do not be overwhelmed. Identify fewer activities where you can create bigger impact. Marry your business goals – Always be in line with your business or organization objectives. It is good to be beaming with ideas but at the end of the day you have to think about revenue generation too. It is like being married, work towards common financial goals but don’t forget to have some fun! Avoid the pitfall of Growth Myopia – Short term …

The Art to let go

In my 6 years of work experience I would have gone through at least a dozen sessions or expert lectures on Time Management, and after each of these sessions I used to wonder what exactly was my take away except good food & drinks and some quick naps post lunch! And the day after I would enthusiastically try to implement or rather practice the lil tit bits I would have gathered from the experts and few days later I would swiftly seep back into my good old days of , running short on deadlines and complete chaos of managing my time. I am sure many of us would have experienced this some time or the other. My failed encounters with managing time have been so obnoxiously disastrous that now i had stopped thinking about it (at least actively) and stopped consulting anyone on this matter. But miraculously i had my “Eureka” moment few days back when i was having a conversation with my husband over a lazy morning cup of tea on Sunday. The topic …

Growth Myopia

Being a part of two most important functions of an organization – Sales & Marketing, helps me understand the pressures a salesman goes through every day, week and month and the urge Marketing has to help grow the organization strategically. In a smaller organization (not by revenue, but by team size and flat org structure) you can say that a company head is like a “beam” and sales & marketing form the two “weighing pans”. The beam has to balance both the pans, an equilibrium has to be maintained between cash flow and strategic growth. It would be wrong to judge that who is right and who is wrong. Cash flow or revenue stream is like blood, you cannot run out of it, it keeps you going. But strategic growth is more about having a vision of how your business will shape up, how would your company look like in 5-10-15 years, what would you stand for and what greater good you will bring to your shareholders and the society at large. These are not …